James Alistair Automotive Website Design

James Alistair is a UK specialist in prestige and performance cars. They wanted the site to feel like a dark showroom, not a classifieds grid.

Parcero designed the automotive website.

Objective

• Hold stock, brokerage and finance in one appointment-only dealer site.

Scope

• UX Design

• UI Design

• Automotive Website Design

Approach

• Home, stock, detail, brokerage and finance in one dark system.

• Stock cards with year, mileage, colour and price.

• Brokerage as a two-step, no-sale-no-fee path.

• Finance naming hire purchase, contract hire and lease purchase.

Modern Tech Stack

• WordPress

Impact

• The site reads as an appointment-only dealer.

• A listing can open into a proper gallery.